The producer’s vision: A study into the multi- faceted cognitive design of the popular music recording aesthetic
Brendan Anthony, Griffith University
Abstract: Research into popular music record production and its associated creative practice has highlighted that a song’s production is often influenced by a multitude of stimuli and these can be musically, sonically and socio-culturally diverse. Technology’s influence on musical aesthetics is also at the forefront of scholarly investigations because the democratization of recording technology suggests that the musical spaces producers operate in have changed. Artistic direction however, is still the producer’s responsibility and the current landscape for record production is filled with a multitude of creative practice options that shape the recording aesthetic. These can include live or overdubbed performances and electronic programming versus acoustic instrumentation and when combined with technological choices these decisions ultimately frame the creative stages of pre-production, recording, and mixing. So how does the producer ensure a production process that engages appropriate influences, and subsequently manifests a suitable musical result?
This paper theorizes that the producer’s vision is the constant underpinning of the production rationale and therefore this subsequently designs the recording process and affects musical and sonic aesthetics. It is here that the producer uses multi-modal perception to target genre related outcomes of musicality and the sonic palate, and nurture the capturing of appropriate performances. However the paper argues that this cognitive vision is an individualised trait that is inspired by a ‘field of knowledge’ from which producers innovate. This paper reports on a qualitative investigation into the producer’s vision via a survey of five producers whose experience range from national success in Australia to international acclaim. The paper demonstrates how the data analysis unpacks the discourse surrounding the producer’s vision and is supported by research from the fields of creativity, musicology and popular music production.
Brendan begins by siting his personal research within the producer’s ‘vision’, and he opens with a clip from the movie Begin Again, which describes the producer’s thoughts as he hears a low-key live performance and mentally adds instruments.